Ready for the 'Next Normal': How MSMEs Should Adapt to an Evolving Market Landscape
|Published Date||December 2022|
|Type of Publication||Proceedings|
|Publication Under||SOM Steering Committee on Economic and Technical Cooperation (SCE), Small and Medium Enterprises Working Group (SMEWG)|
This report presents a summary of the two-day workshop conducted under the project, Ready for the ‘Next Normal’: How MSMEs Should Adapt to an Evolving Market Landscape, which was held in Phuket, Thailand on 5-6 September 2022. The objective of the project was to build the capacity of micro, small and medium-sized enterprises (MSMEs) across APEC economies to adapt to the changing market landscape resulting from the COVID-19 pandemic. The workshop aimed to increase understanding of participants, including policymakers and MSMEs, about the key issues, challenges, and opportunities to inclusively promote MSME resilience and recovery post-pandemic.