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Ready for the 'Next Normal': How MSMEs Should Adapt to an Evolving Market Landscape

Cover_222_SME_Ready for the Next Normal
Published Date December 2022
Type of Publication Proceedings
Publication Under SOM Steering Committee on Economic and Technical Cooperation (SCE), Small and Medium Enterprises Working Group (SMEWG)
Accessed 264
Pages 39
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This report presents a summary of the two-day workshop conducted under the project, Ready for the ‘Next Normal’: How MSMEs Should Adapt to an Evolving Market Landscape, which was held in Phuket, Thailand on 5-6 September 2022. The objective of the project was to build the capacity of micro, small and medium-sized enterprises (MSMEs) across APEC economies to adapt to the changing market landscape resulting from the COVID-19 pandemic. The workshop aimed to increase understanding of participants, including policymakers and MSMEs, about the key issues, challenges, and opportunities to inclusively promote MSME resilience and recovery post-pandemic.