Public Perception of Agricultural Biotechnology: A Best Practices Guide, October 2007 (Published in February 2008)
| Published Date | February 2008 |
|---|---|
| Type of Publication | Manuals |
| Publication Under | CTI Sub-Fora & Industry Dialogues Groups |
| Accessed | 6426 |
| Pages | 50 |
| Download publication | Download |
Description
The guide is intended to provide information on ways to study public perception; relevant factors affecting public perception, including the link between public perception of agricultural biotechnology and public perception of agriculture and government policies in general; and various methods for addressing public perception with respect to agricultural biotechnology.
- Introduction
- Framing and Key Principles
- How to communicate effectively
- Communication tools
- Evaluation
- Reference
- Glossary
- Best Practices Guide Annexes