Public Perception of Agricultural Biotechnology: A Best Practices Guide, October 2007 (Published in February 2008)

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Public Perception of Agricultural Biotechnology: A Best Practices Guide, October 2007 (Published in February 2008)

Publication Number

APEC#208-SO-03.1

Published Date

February 2008

Type of Publication

Manuals

Publications Under

CTI Sub-Fora & Industry Dialogues Groups, High Level Policy Dialogue on Agricultural Biotechnology

Accessed

1698

Pages

50

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Description

The guide is intended to provide information on ways to study public perception; relevant factors affecting public perception, including the link between public perception of agricultural biotechnology and public perception of agriculture and government policies in general; and various methods for addressing public perception with respect to agricultural biotechnology.

  • Introduction
  • Framing and Key Principles
  • How to communicate effectively
  • Communication tools
  • Evaluation
  • Reference
  • Glossary
  • Best Practices Guide Annexes